RIDE ALONG 2:
FILM PROMO
2015
Multi-location Promo Shoot
Project/Production Management, Talent Management
ABOUT THE PROJECT
“Riding” off the success of “Ride Along,” the release of its sequel brought its stars Ice Cube and Kevin Hart on a promo tour all over the country. With the many great offerings at Universal Studios and Islands of Adventure, it was my role as Event Manager on this shoot to ideate and execute unique and entertaining segment spots as our two stars “took over” the parks.
This was a coordinated media and publicity effort with Universal Pictures and Cube Vision, the distribution and production companies for this film.
