ONE DIRECTION IN ORLANDO
2014
Live Broadcast Network Concert Special
Event/Production Management, Talent Management
ABOUT THE PROJECT
What do you get when you give One Direction fans all over the world the opportunity to see their favorite band for an exclusive concert and fan event? It’s much more than screaming fans, it’s an immersive experience. Photo opps, meet and greets, coverage by the #1 morning show, TODAY on NBC. Not to mention multiple fan events supported by Universal Orlando Parks and hotels all throughout the resort.
As an Event Manager for this coordinated effort across the entire Universal family, working closely with PR and Marketing teams for 1D and NBCU brought visions to reality after multiple planning sessions. A concert arrival by speedboat, TODAY show talent and segment production, all while making fans dreams come true for a once in a lifetime opportunity. This concert was a pit stop for One Direction on what would become the highest grossing tour by a vocal group in history.
